Focus the Nation

A poster was created for the first annual Focus the Nation lecture series at Pacific Univer­sity. The goal of the poster was to attract students and faculty to a series of lectures focus­ing on envi­ron­men­tal issues in Oregon and around the coun­try. Cost was a factor, so decid­ing to move forward with a single color was a good choice. A simple graphic of an abstract tree set in Pacific Univer­sity red helped illus­trate the vari­ety of topics being discussed with­out favor­ing one speaker over another.